Jenna Ortega Deepfake, the big name actress from the TV program “Wednesday”, was the mark of fake ads running on Meta’s sites like Facebook and Instagram. These ads had a hazy, doctored image of Ortega from when she was just 16 years young, promoting an app named Perky AI. This app claimed it could “undress” women using AI smarts. Users could change Ortega’s clothes in the snap to things like “latex costume”, “Batman undies”, and “no clothes”.
Meta said content sexualizing kids is totally off-limits, and they took down the Perky AI page after hearing from NBC News. But the ads supposedly ran over 260 times on Meta’s platforms since last September, with one ad with Ortega’s image getting over 2,600 views on Instagram.
This case shines a light on the growing issue of nonconsensual fake porn, which mostly impacts women and girls. Experts warn big changes to laws and how we think are urgently needed to address this problem.
How to Report a Jenna Ortega Deepfake
The search results show the key steps to report a deepfake of Jenna Ortega:
First, report the deepfake content to the platform where it is hosted, like Facebook or Instagram. Meta has rules against child nudity and non-consensual nude images made with AI. Follow the platform’s guidelines to report the content.
Second, if the deepfake is on an app, report it to the app store, like Apple App Store or Google Play. The “Perky AI” app with Ortega’s deepfake was removed from Apple’s store after reports.
Third, contact the authorities if the deepfake exploits a minor, as Ortega was 16 when hers was made. This could involve child pornography laws.
Fourth, reach out to groups that help victims of non-consensual deepfakes and image abuse, like the Cyber Civil Rights Initiative with a 24/7 hotline.
The key is reporting the deepfake through proper channels to remove it and hold those responsible, especially when minors are exploited. Quick action limits the spread and harm caused by these incidents.
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Legal Consequences of Creating and Sharing Deepfakes
Based on results, key legal issues with making and sharing deep fakes are:
Criminal charges: In some places, making or sharing deep fakes with bad intent may be crimes like identity theft, cyber bullying, or fraud.
Copyright claims: If a deep fake uses stuff with a copyright without okay, owners may take legal action. But deep fakes may be okay under fair use rules.
Privacy and data safety breaks: Deep fakes can break personal data safety rights, as they may use someone’s look, image, or info without consent. Victims may be able to get help under privacy laws like GDPR.
Defamation and harming reputations: Deep fakes that show people in a false or damaging way could lead to defamation claims, especially for public people.
Challenging legal proof: It’s hard to prove videos are real, so deep fakes could make using videos as proof in court less reliable.
Misinformation and election tricks: Deep fakes could spread misinformation, even during elections, so laws may need to be made.
Overall, laws about deep fakes are still new, and lawmakers are making new rules to deal with issues this tech makes.
How to Protect Oneself from Deepfakes
You must be very careful online to avoid getting tricked by deepfakes. You should limit how much personal stuff, like photos and videos, you share because people could use that to make fake videos of you. Keep your social media settings private so only people you really trust can see what you post.
Limit Personal Information Online
The most important thing is to not share too many photos or videos of yourself online. Bad people could use those to create fake videos that look and sound just like you. Only let your closest friends and family see personal posts and pictures. Don’t accept friend requests from people you don’t know well.
Enable Strong Privacy Settings
Use the privacy tools on websites and apps to control who sees your stuff. Make sure your photos, videos, and other personal things are set to private or just for friends. This includes places where you save photos and files too. The less of your stuff is out there, the harder it is for bad people to make deepfakes.
Use Digital Watermarks
You can also put a special mark, called a watermark, on photos and videos before posting them. This makes it easier to trace if someone uses that content for deepfakes. The watermark shows the image is yours.
Stay Informed About AI and Deepfakes
Deepfakes use fancy AI technology that keeps changing quickly. Try to learn a bit about how they work so you can spot fakes more easily. You don’t need to be an expert, but knowing a little can help you realize when something seems off or not real. Pay attention to news about deepfakes too.
Use Multi-Factor Sign-in Process
Add an extra layer to get into your accounts. This needs you to do something more, like a face scan, typing a code sent to your phone, or using a special app. This added security stops others from getting into your accounts and viewing your private info.
Make Passwords Long, Strong, and Unique
Each password should have at least 16 random letters, numbers, and symbols. No two passwords should match. The ideal way to recall these varied passwords is by saving them in a password storage app with multi-factor sign-in active.
Keep Software Updated
Ensure your devices and programs have the newest security fixes and updates installed. Outdated software can have weaknesses that hackers exploit to access your data. Enable automatic updates so you don’t need to continually check for new ones.
Learn to Spot Deepfake Content
Deepfakes can seriously harm people’s reputations. Learn the telltale signs of deepfake videos and images. If media seems unnaturally perfect, be wary of sharing or believing it. Recognizing manipulated media helps identify fakes.
Add Watermarks to Media
Putting marks on your pictures and videos can stop people from using them without permission. While not perfect, watermarks make it hard for others to claim your work, giving you more protection.
Learn about deepfakes with your family
Knowing what deepfakes are and how they can be misused is the first step. Learn with your family about these three tips for spotting deepfakes: Look for context clues. Check the webpage or social media post for hints it’s not real, like bad grammar or spelling. Look for details – names, dates, places – if reading news.
Stay up-to-date
Technology keeps changing. Stay updated on the latest AI and deepfake tech to protect yourself. The FTC website has info on how AI evolves and what people and businesses can do about AI threats.
Report suspicious stuff
If you see deepfakes (videos, photos or audio) or someone pretends to be you, report it to the social media site and authorities like the Internet Crime Complaint Center (IC3), and local police. The more you protect your digital identity and privacy, the less likely deepfakes and impersonations will harm you.
Use Technology
Use security tools like Bitdefender’s solutions that can help detect and block phishing attempts and other bad activities that could use deep fakes. Use services such as Bitdefender Digital Identity Protection to monitor and get alerts if your personal information is used online, which could include the misuse of your likeness in deep fakes.
Protect Your Identity
Use services like Bitdefender Digital Identity Protection to monitor and get alerts if your personal information is used online, which could include the misuse of your likeness in deep fakes. This also lets you find social media impostors who could use your identity to ruin your reputation or do scams in your name.
Basic Cyber-Security Best Practices
Good basic security practices are very good at stopping Deepfake. Having automatic checks built into any process for giving out money would have stopped many Deepfake and similar frauds. Basic cyber-security best practice will play a big role when it comes to minimizing the risk.
Use a Program That Inserts Digital ‘Artifacts’ into Videos
Another way to stop Deepfake attempts is to use a program that inserts specially designed digital ‘artifacts’ into videos to hide the patterns of pixels. These then slow down Deepfake algorithms and lead to poor quality results — making the chances of successful Deepfaking less.
Look for Signs of Deepfake Videos
Deepfake videos can be easy to spot if you know what to look for. These fake videos have signs that you can see yourself. Look for these things in a Deepfake video: The fake was so common that he did not think to check; the money was sent not to the main office, but to a third party’s bank account. The boss only became unsure when his ‘boss’ asked for another money transfer. This time, bells rang – but it was too late to get back the money he had already sent.
By using these ways, you can make the risk of falling for deepfakes much less and protect your digital life and privacy.
FAQ’s
What is the definition of a Deepfake?
A deepfake is a fake video where one person’s face is changed to look like someone else’s face using computer programs. Bad people sometimes make deepfakes to show people doing things they never did. The word “deepfake” was first used in the 2010s. It combines the words “deep learning” and “fake.” By late 2019, deepfakes became very common, with about 1.2 out of every million words in English being “deepfake.”
How can Deepfakes be used for malicious purposes?
Bad people can use deepfakes for many bad things. They can harm people’s good names. They can make people think wrong things. They can spread lies. They can pretend to be famous people. They can make people give them money or secrets. They can bully people online. They can even harm countries’ safety. Deepfake videos and pictures can show people doing things they never did. This can make bad people get money or ruin people’s good names. It can also hurt people’s minds and friendships. Also, deepfakes can let bad people hide who they really are. This can let them get your private information in bad ways.
What are some examples of Deepfakes being used in the media?
Some ways that deepfakes are used in media include:
- Dalí Museum Exhibition: The Dalí Museum in St. Petersburg, Florida, created an exhibit called “Dalí Lives.” They used deepfake tech to bring back the artist Salvador Dalí. People could interact and take selfies with the fake Dalí.
- Mona Lisa brought to life: Samsung’s AI lab in Moscow used deepfakes to animate the Mona Lisa painting. This showed how deepfakes can be used for culture and fun.
- Avatar experiences: Deepfakes may let people make avatar versions of themselves online. This could allow new ways to express yourself and interact digitally.
- Deep Empathy project: UNICEF and MIT have a “Deep Empathy” project. It uses deep learning to make fake images of disaster areas. This can help people understand what victims go through.
- David Beckham’s multilingual campaign: A health group worked with David Beckham on a campaign against malaria. Using deepfakes, they made videos of Beckham speaking nine languages without dubbing.